Port Phillip Shop

Port Phillip Shop has been a stockist of The Bush Outfitter, R.M. Williams for 20 years

R.M. Williams is far and away the leading brand in the bush outfitting business with sales over $50 million dollars a year
From a small beginning over 75 years ago R.M. Williams began making boots and saddlery by hand
Today the product range is extensive. R.M.Williams boots have led many Australian and overseas aficionados to nominate the company as the "best boot-makers in the world"
In 2000 R.M.Williams invested Aus$2.5 million in an addition to the Salisbury factory

Consumers are just as brand conscious when it comes to bush clothing as they are with any fashion purchase
R.M. Williams signature boots are the perennial "must haves"of the bush outfitting sector
The list of celebrity shoppers who wear R.M. Williams is diverse as it is long
Think political leaders, actors sportsmen, entertainers
Craftsmanship rather than novelty is the main reason for such patronage
Bush Clothing must always be relevant to the Australian heartland, but R.M. Williams now classify customers into four categories
These categories are:
The customers who were born in the country and still want to remember their country roots
Rural consumers who buy R.M. Williams bush gear for work purposes but who still value style and fit and quality

R.M. Williams Clothing and Accessories from Port Phillip Shop
The product range is extensive and all about integrity: